About Firestone

The Firestone Tire Company was founded on a determination to offer the quality and service it takes to win the race, wherever that race may be. It’s how we made the non-skid tread pattern an industry standard — in 1909.

The commitment to this standard is how they’ve helped drivers win the Indianapolis 500 more than 60 times and counting. And it’s why they’re still a household name generations after Mr. Firestone entered the tire business. Like Firestone, TRADEBRANDS is also determined to raise that industry standard, and we do that by representing brands old and new, like Firestone.